5 Tips to Freshen Your Content
Everyone gets lazy from time to time but adopting a ‘set-and-forget’ method for your website’s homepage is a recipe for poor performance. Enticing visitors back to your site should be a key conversion goal so make sure you keep your content fresh.
Tips for keeping it fresh on your homepage:
- Showcase your latest blog post or even better create a carousel displaying you last 4-5 posts.
- Switch from showing your static homepage to your blog every now and then.
- Add an offer or giveaway periodically to gauge interest.
- Step back and make sure what you are offering is still clear and accessible.
- Assess the type and style of images you are using. Make sure they images add interest but no detract from your message.
