freshen your content

Freshen Your Content

5 Tips to Freshen Your Content

Everyone gets lazy from time to time but adopting a ‘set-and-forget’ method for your website’s homepage is a recipe for poor performance. Enticing visitors back to your site should be a key conversion goal so make sure you keep your content fresh.

Tips for keeping it fresh on your homepage:

  1. Showcase your latest blog post or even better create a carousel displaying you last 4-5 posts.
  2. Switch from showing your static homepage to your blog every now and then.
  3. Add an offer or giveaway periodically to gauge interest.
  4. Step back and make sure what you are offering is still clear and accessible.
  5. Assess the type and style of images you are using. Make sure they images add interest but no detract from your message.

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